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About the Author
A Senior Marketing Leader with expertise in strategy, planning and leading the execution of highly successful consumer and business-to-business integrated marketing campaigns, programs and events. Sheila has a broad industry background, working on some of the world's best known brands (Microsoft, Visa, United Airlines, AT&T, etc.), encompassing technology, financial services, advertising, telecommunication, airline/transportation and retail. She is passionate about purpose initiatives, team building, driving innovations and creating a positive team culture.

SMB: Analyzing Data for Better Budgeting and Strategic Forecasting

SAP Concur Employee
SAP Concur Employee
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Small and midsize businesses (SMB) - "Real-time data and the ability to leverage technology for deeper analysis are changing the way finance teams budget and forecast. By seeing the unseen with data, companies can uncover hidden risks and opportunities.

Join Doreen Remmen, SVP of Operations and CFO of the Institute of Management Accountants, and SAP Concur for this 30-minute presentation.

You'll learn about:

  • Identifying the data that truly matters to your department and your organization.
  • Evaluating the goals for your budgeting process and how data sources can be used.
  • Using near real-time data to gain a better understanding of financial behaviors across your organization to increase accuracy of long-term forecasting. 

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This content is relevant for: organizations with less than 4000 employees looking to learn more about SAP Concur.